Title Advertising effectiveness and eudaimonic happines can be good friends
Authors LOZANO DELMAR, JAVIER, MUÑIZ VELÁZQUEZ, JOSÉ ANTONIO, PLAZA SANCHEZ, JUAN FRANCISCO
External publication Si
Means III Annual conference for positive marketing
Scope Ponencia del Congreso
Area International
Event III Annual conference for positive marketing
Start date 31/03/2014
End date 01/04/2014
Universidad Loyola members

Change your preferences Manage cookies