| Title | Neuromarketing: La tipología de spots como factor de eficiencia en televisión |
|---|---|
| Authors | TAPIA FRADE, ALEJANDRO JOSÉ |
| External publication | No |
| Means | VII Postgraduate Conference Management, Hospitality & Tourism |
| Scope | Ponencia del Congreso |
| Area | International |
| Event | VII Postgraduate Conference Management, Hospitality & Tourism |
| Start date | 07/12/2016 |
| End date | |
| Universidad Loyola members |