Title Showcasing Spanish gastronomy through Iberian ham tourist routes
Authors Sanchez-Cubo, Francisco , MILLÁN VÁZQUEZ DE LA TORRE, GENOVEVA, Sanchez-Ollero, Jose Luis
External publication No
Means Int. J. Gastron. Food Sci.
Scope Article
Nature Científica
JCR Quartile 2
SJR Quartile 1
Publication date 01/12/2023
ISI 001102423300001
DOI 10.1016/j.ijgfs.2023.100820
Abstract Iberian ham is one of the flagships of Spanish gastronomy, deeply rooted in Spanish culture. However, its interest as a tourism resource is still scarce, so tourist routes around it have been developed. This study analyses ham tourist satisfaction within these routes using the PLS-SEM path modelling method on data obtained from a own questionnaire. The results provide insightful results about what influences ham tourist satisfaction - socioeco-nomic characteristics, their bond with Iberian ham, the general tourism and leisure offers, and the relation between both offers - highlighting where stakeholders should pay attention to improve the tourists\' experience.
Keywords Food; Gastronomy; Gastronomic Tourism; Iberian ham; Spain; Tourist Routes
Universidad Loyola members

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