| Título | The routledge handbook of positive communication: Contributions of an emerging community of research on communication for happiness and social change |
|---|---|
| Autores | MUÑIZ VELÁZQUEZ, JOSÉ ANTONIO, Pulido C.M. |
| Publicación externa | No |
| Medio | The routledge handbook of positive communication: Contributions of an emerging community of research on communication for happiness and social change |
| Alcance | Libro Completo |
| Naturaleza | Científica |
| Web | https://www.scopus.com/inward/record.uri?eid=2-s2.0-85107036379&doi=10.4324%2f9781315207759&partnerID=40&md5=48ee1902c3b92fbdd26abcb58d6a9162 |
| Fecha de publicacion | 01/01/2019 |
| Scopus Id | 2-s2.0-85107036379 |
| DOI | 10.4324/9781315207759 |
| Abstract | The Routledge Handbook of Positive Communication forms a comprehensive reference point for cross-disciplinary approaches to understanding the central role of communication in the construction of hedonic and eudemonic happiness,or subjective and psychological well-being. Including contributions from internationally recognized authors in their respective fields, this reference uses as its focus five main scenarios where communication affects the life of individuals: mass and digital media, advertising and marketing communication, external and internal communication in companies and organizations, communication in education, and communication in daily life interactions. © 2019 Taylor & Francis. |
| Miembros de la Universidad Loyola |