Título The routledge handbook of positive communication: Contributions of an emerging community of research on communication for happiness and social change
Autores MUÑIZ VELÁZQUEZ, JOSÉ ANTONIO, Pulido C.M.
Publicación externa No
Medio The Routledge Handb. of Posit. Commun.: Contrib. of an Emerg. Community of Res. on Commun. for Happiness and Soc. Change
Alcance Libro Completo
Naturaleza Científica
Ámbito Internacional
Web https://www.scopus.com/inward/record.uri?eid=2-s2.0-85107036379&doi=10.4324%2f9781315207759&partnerID=40&md5=48ee1902c3b92fbdd26abcb58d6a9162
Fecha de publicacion 01/01/2019
Scopus Id 2-s2.0-85107036379
DOI 10.4324/9781315207759
Abstract The Routledge Handbook of Positive Communication forms a comprehensive reference point for cross-disciplinary approaches to understanding the central role of communication in the construction of hedonic and eudemonic happiness,or subjective and psychological well-being. Including contributions from internationally recognized authors in their respective fields, this reference uses as its focus five main scenarios where communication affects the life of individuals: mass and digital media, advertising and marketing communication, external and internal communication in companies and organizations, communication in education, and communication in daily life interactions. © 2019 Taylor & Francis.
Miembros de la Universidad Loyola

Change your preferences Gestionar cookies