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El miedo en las estrategias de propaganda política: las elecciones andaluzas de 2018

Authors

REBOLLO BUENO, SARA

External publication

No

Means

IC Rev. Sci. Inf. Commun.

Scope

Article

Nature

Científica

JCR Quartile

SJR Quartile

SJR Impact

0.14

Publication date

01/01/2021

Scopus Id

2-s2.0-85123851459

Abstract

Fear is an emotion used in propaganda as a tool of social control and political domination. This study analyses this emotion in the Andalusian elections of 2018, as they were the preamble to the electoral cycle experienced in Spain in 2019, which changed the political context. A technique of quantitative data collection (content analysis) is applied to the electoral debate, obtaining interesting results and conclusions such as the use of the technique of “creation of the enemy”. © 2021 Departamento de Periodismo I de la Universidad de Sevilla.. All rights reserved.

Keywords

Andalucía; Debate; Fear; Politics; Propaganda

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