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Strategic management practices in Central American micro family enterprises: The case of the commercial sector in El Salvador

Authors

Flores-Hernandez, Edwin R. , GARCÍA ALONSO, CARLOS, Hervas-Martinez, Cesar

External publication

No

Means

Manag. Decis. Econ.

Scope

Article

Nature

Científica

JCR Quartile

SJR Quartile

JCR Impact

2.2

SJR Impact

0.419

Publication date

20/03/2022

ISI

000770852900001

Scopus Id

2-s2.0-85126528075

Abstract

This paper analyses the characteristics of family microenterprises (San Salvador, El Salvador) regarding competitiveness, entrepreneurship, strategic design, decision-making process, and corporate governance practices. By applying clustering algorithms, it was possible to identify company profiles based on their strategic, entrepreneurial, and decision-making practices. Variables not used for clustering were analyzed to explain a microenterprise\'s inclusion in a profile. The goal of this research are to help policy makers and managers understand the behavior of family microenterprises in a very complicated socioeconomic environment and to guide policy design to promote more organized and competitive business structures in compromised socioeconomic situations.

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