PositiCom: Positive Communication & Digital Culture


Influence of communication on happiness and well-being

The research group’s main aim is applied research, intervention and dissemination regarding the influence communication has or can have on happiness, well-being and the development of human beings. Based on this first basic concept, the researchers focus their observation and intervention on the positive effects that communication, in its different guises (media, informational, advertising, business, institutional, political, digital, artistic, etc.), may have on people, at an individual, social or community level. The group is therefore interdisciplinary and is based principally on established scientific models using Positive Psychology.


Areas of research


Comunicación Positiva
Cultura Digital
Educación y nuevos entornos digitales y comunicativos.


Sustainable Development Objectives


Quality education
Reduced inequalities
Good health and well-being

Managers


JOSÉ ANTONIO MUÑIZ VELÁZQUEZ JOSÉ ANTONIO MUÑIZ VELÁZQUEZ
Audiovisual Media and Advertising
JAVIER LOZANO DELMAR JAVIER LOZANO DELMAR
Audiovisual Media and Advertising

Staff Researcher


LUCIA CAMARGO ROJAS LUCIA CAMARGO ROJAS
MARIA ELENA CARRILERO JIMENEZ MARIA ELENA CARRILERO JIMENEZ
MIGUEL CIVIT MASOT MIGUEL CIVIT MASOT
Didáctica de la Expresión Musical
OLGA MARÍA FERNÁNDEZ JULIÁ OLGA MARÍA FERNÁNDEZ JULIÁ
Didáctica de la Lengua y la Literatura
PABLO GALÁN LÓPEZ PABLO GALÁN LÓPEZ
Didáctica de la Expresión Corporal
IRENE GARCIA LAZARO IRENE GARCIA LAZARO
Research and Diagnosis Methods in Education
PAULA HERRERO DIZ PAULA HERRERO DIZ
Journalism
JAVIER LOZANO DELMAR JAVIER LOZANO DELMAR
Audiovisual Media and Advertising
JOSÉ MANUEL MARCOS VILCHEZ JOSÉ MANUEL MARCOS VILCHEZ
Audiovisual Media and Advertising
ALBA MERINO CAJARAVILLE ALBA MERINO CAJARAVILLE
Audiovisual Media and Advertising
JUAN PABLO MICALETTO BELDA JUAN PABLO MICALETTO BELDA
ELISABET MONTORO FERNÁNDEZ ELISABET MONTORO FERNÁNDEZ
Teoría e Historia de la Educación
NOEMÍ MOREJÓN LLAMAS NOEMÍ MOREJÓN LLAMAS
Audiovisual Media and Advertising
JOSÉ ANTONIO MUÑIZ VELÁZQUEZ JOSÉ ANTONIO MUÑIZ VELÁZQUEZ
Audiovisual Media and Advertising
PABLO NAVAZO OSTUA PABLO NAVAZO OSTUA
Audiovisual Media and Advertising
JAVIER JUAN NO SANCHEZ JAVIER JUAN NO SANCHEZ
Audiovisual Media and Advertising
FRANCISCO JOSÉ PÉREZ VALENCIA FRANCISCO JOSÉ PÉREZ VALENCIA
Dibujo
JUAN FRANCISCO PLAZA SANCHEZ JUAN FRANCISCO PLAZA SANCHEZ
Journalism
CARLOS RAMÍREZ MORENO CARLOS RAMÍREZ MORENO
Audiovisual Media and Advertising
SALVADOR REYES DE CÓZAR SALVADOR REYES DE CÓZAR
Research and Diagnosis Methods in Education
MARÍA ROSA SALGUERO PAZOS MARÍA ROSA SALGUERO PAZOS
Didáctica de las Ciencias Experimentales
MILAGROSA SÁNCHEZ MARTÍN MILAGROSA SÁNCHEZ MARTÍN
Scientific and Behavioural Methodology
ALBA TORREBEJANO OSORIO ALBA TORREBEJANO OSORIO
SARA VALENZUELA MONREAL SARA VALENZUELA MONREAL
Audiovisual Media and Advertising

External Research


Diego  Gómez Baya Diego Gómez Baya
Universidad de Huelva
David 	 Kamerer David Kamerer
Loyola Chicago Unviersity
Don  Heider	Don Heider
Santa Clara University
Maurizio  Masini	Maurizio Masini
Unversitá di Siena
David Varona Aramburu David Varona Aramburu
Francesca D’Errico Francesca D’Errico
Profesora Titular de la Universidad de Bari “Aldo Moro"
José Juan Roa Trejo José Juan Roa Trejo
Universidad de Sevilla


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Publications

Publicación

Projects

Proyecto
INTERAPNEA-PW
2026-01-01
Amount: 152500 €
Principal investigator: ALMUDENA CARNEIRO BARRERA
ACMAIPE
2024-09-01
Amount: 10350 €
Principal investigator: EVELIA FRANCO ÁLVAREZ
DTR GUINEA
2024-02-01
Amount: 497780 €
COM_GRUPO_PROYECTO_COPRINCIPAL: FRANCISCO AMADOR HIDALGOLORENZO ESTEPA MOHEDANO
FPU Alba Merino Cajaraville
2023-11-01
Amount: 61504.4 €
Principal investigator: ALBA MERINO CAJARAVILLE
KEYCOM
2023-09-01
Amount: 75625 €
Principal investigator: MILAGROSA SÁNCHEZ MARTÍN
Curso INTERED
2023-06-01
Amount: 3500 €
Principal investigator: MARÍA JOSÉ VÁZQUEZ DE FRANCISCO
e-Perinatal
2023-01-01
Amount: 275000 €
FPU Sara Valenzuela Monreal
2022-12-01
Amount: 92434 €
Principal investigator: SARA VALENZUELA MONREAL
Capacidades Centros Hondureños
2022-11-12
Amount: 57658 €
Principal investigator: MERCEDES TORRES JIMÉNEZ
ervicios de orientación, coordinación, formación y diseño
2022-07-01
Amount: 24200 €
Principal investigator: FRANCISCO JOSÉ CUADRADO MÉNDEZ
José Castillejo Marta Pérez Escolar
2022-05-01
Amount: 19555 €
Estrategias Autosostenibles - Marcala 3 AACID
2022-01-24
Amount: 299870 €
Principal investigator: MARÍA JOSÉ MONTERO SIMÓ
COM_GRUPO_PROYECTO_COPRINCIPAL: RAFAEL ARAQUE PADILLA
La digitalización en poblaciones desfavorecidas RD
2021-02-28
Amount: 124803.22 €
Principal investigator: FRANCISCO AMADOR HIDALGO
T2B
2021-02-28
Amount: 263980 €
Principal investigator: SALVADOR REYES DE CÓZAR
COM_GRUPO_PROYECTO_COPRINCIPAL: PABLO NAVAZO OSTUA
Rendimiento académico menores Guatemala
2021-02-15
Amount: 299123 €
Principal investigator: JOAQUÍN ALEJANDRO IBAÑEZ ALFONSO
Convenio de Colaboración Ayuntamiento de Córdoba
2020-12-24
Amount: 250000 €
Principal investigator: ANTONIO SIANES CASTAÑO
FAKESPOTTING
2020-10-04
Amount: 49485 €
Principal investigator: PAULA HERRERO DIZ
COM_GRUPO_PROYECTO_COPRINCIPAL: JOSÉ ANTONIO MUÑIZ VELÁZQUEZ
CE 20288
2020-03-16
Amount: 0 €
Principal investigator: JOSÉ ANTONIO MUÑIZ VELÁZQUEZ
CE 20282
2020-03-16
Amount: 0 €
Principal investigator: MILAGROSA SÁNCHEZ MARTÍN
Spotted
2019-11-01
Amount: 46440 €
Principal investigator: JOSÉ ANTONIO MUÑIZ VELÁZQUEZ
COM_GRUPO_PROYECTO_COPRINCIPAL: PAULA HERRERO DIZ
DISCIPLINS KA2
2018-12-31
Amount: 24097 €
LEARN2BE KA3
2017-02-01
Amount: 351383.94 €
Principal investigator: FRANCISCO JOSÉ CUADRADO MÉNDEZ
MEMO4LOVE
2016-12-30
Amount: 24926 €
MAGIC SHOES
2016-12-30
Amount: 39930 €
Principal investigator: MILAGROSA SÁNCHEZ MARTÍN
La Escucha Insconciente
2016-10-11
Amount: 31270 €
Principal investigator: FRANCISCO JOSÉ CUADRADO MÉNDEZ
ECO
2014-02-01
Amount: 62647 €
Principal investigator: JAVIER JUAN NO SANCHEZ

+ Information


Imagen Enlace
Assessment of Key Competencies for Academic and Professional Success in Higher Education Students (Key-COM)​ Assessment of Key Competencies for Academic and Professional Success in Higher Education Students (Key-COM)​

Key-COM is a research project led by Dr. Milagrosa Sánchez Martín at Universidad Loyola. Its goal is to enhance the evaluation of key competencies in university students, such as logical reasoning, critical thinking, and communication skills.

Through innovative tools and advanced methodologies, the project bridges academic success with the demands of the job market.

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