Título Exploring the impact of functional, symbolic, and experiential image on approach behaviors among state-park tourists from India, Korea, and the USA
Autores Singh, Nripendra , Yu, Jongsik , ARIZA MONTES, JOSÉ ANTONIO, Han, Heesup
Publicación externa No
Medio Humanit Soc Sci Commun
Alcance Article
Naturaleza Científica
Cuartil JCR 1
Cuartil SJR 1
Web https://www.scopus.com/inward/record.uri?eid=2-s2.0-85146925403&doi=10.1057%2fs41599-023-01527-y&partnerID=40&md5=dca3470d4e54f83ec26d74672a650aa8
Fecha de publicacion 27/01/2023
ISI 000921037100001
Scopus Id 2-s2.0-85146925403
DOI 10.1057/s41599-023-01527-y
Abstract This study provides insights into the influence of state park image, visitor emotions, and place identity on visitors\' revisit intentions by considering the moderating impact of national culture. A quantitative process with the data collected in India, Korea, and the US was used. Hierarchical regression analysis evidences the moderating role of national culture, which is hardly explored in the state park context. Results confirm that most hypotheses are fully or partially accepted, which suggests that brand image and national culture influence visitor intention. This study helps practitioners better understand the relevance of national culture in developing appropriate visitor attraction/retention strategies.
Palabras clave Business and management; Psychology
Miembros de la Universidad Loyola

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