| Title |
Effect of environmental corporate social responsibility on green attitude and norm activation process for sustainable consumption: Airline versus restaurant |
| Authors |
Han, Heesup , Chua, Bee-Lia , ARIZA MONTES, JOSÉ ANTONIO, Untaru, Elena-Nicoleta |
| External publication |
No |
| Means |
Corp. Soc. Responsib. Environ. Manag. |
| Scope |
Article |
| Nature |
Científica |
| JCR Quartile |
1 |
| SJR Quartile |
1 |
| JCR Impact |
8.74100 |
| SJR Impact |
1.51900 |
| Web |
https://www.scopus.com/inward/record.uri?eid=2-s2.0-85081732473&doi=10.1002%2fcsr.1931&partnerID=40&md5=7ababae51bd299c7d4c4bc83083da5d2 |
| Publication date |
01/07/2020 |
| ISI |
000563149100001 |
| Scopus Id |
2-s2.0-85081732473 |
| DOI |
10.1002/csr.1931 |
| Abstract |
The major aim of this research was to develop theoretical frameworks\n clearly explicating airline and restaurant customers\' decision formation\n for eco-friendly products. Using a quantitative approach, we\n successfully broadened the norm activation theory by integrating\n environmental corporate social responsibility (CSR) and attitude toward\n the behavior. In addition, the theory was effectively deepened by taking\n the influence of product type (airline vs. restaurant) into account. The\n developed conceptual frameworks satisfactorily explained the variance in\n eco-friendly purchase intention for airline products and for restaurant\n products, respectively. The mediating effect of attitude, ascribed\n responsibility, and personal moral norm was uncovered. Additionally, a\n salient contribution of attitude toward eco-friendly product use in\n inducing intention for both airline and restaurant groups was found. |
| Keywords |
airline; ascribed responsibility; attitude; environmentally CSR; personal moral norm; problem awareness; restaurant |
| Universidad Loyola members |
|
Manage cookies