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Title El miedo en las estrategias de propaganda política: las elecciones andaluzas de 2018
Authors REBOLLO BUENO, SARA
External publication No
Means IC Rev. Sci. Inf. Commun.
Scope Article
Nature Científica
SJR Quartile 2
SJR Impact 0.14
Web https://www.scopus.com/inward/record.uri?eid=2-s2.0-85123851459&doi=10.12795%2fIC.2021.I18.19&partnerID=40&md5=417eb86f19cda439748bb24ce8dab9d8
Publication date 01/01/2021
Scopus Id 2-s2.0-85123851459
DOI 10.12795/IC.2021.I18.19
Abstract Fear is an emotion used in propaganda as a tool of social control and political domination. This study analyses this emotion in the Andalusian elections of 2018, as they were the preamble to the electoral cycle experienced in Spain in 2019, which changed the political context. A technique of quantitative data collection (content analysis) is applied to the electoral debate, obtaining interesting results and conclusions such as the use of the technique of “creation of the enemy”. © 2021 Departamento de Periodismo I de la Universidad de Sevilla.. All rights reserved.
Keywords Andalucía; Debate; Fear; Politics; Propaganda
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