Title The Effects of Media Encouragements on Coronavirus Vaccination Decision and Public Interest in Traveling Abroad
Authors Radic, Aleksandar , Koo, Bonhak , Kim, Jinkyung Jenny , ARIZA MONTES, JOSÉ ANTONIO, Vega-Munoz, Alejandro , Han, Heesup
External publication No
Means Information
Scope Article
Nature Científica
SJR Quartile 3
Web https://www.scopus.com/inward/record.uri?eid=2-s2.0-85127602669&doi=10.3390%2finfo13030157&partnerID=40&md5=e1f9213f0f3cafd98dd1649860caadcd
Publication date 01/03/2022
ISI 000774981100001
Scopus Id 2-s2.0-85127602669
DOI 10.3390/info13030157
Abstract A lack of knowledge exists about individuals\' vaccination decisions and their relation to their tourism behaviors. In this regard, this study examines the willingness of international travelers to take a COVID-19 vaccine prior to traveling. A quantitative research design with a survey method and the ordinary least square (OLS) multiple regression analysis was used to test the hypotheses. The media encouragement positively affected the travelers\' attitude toward the behavior and their injunctive social norm, whereas the travelers\' attitude toward the behavior and injunctive social norm positively affected their COVID-19 vaccination intention. The regression results also proved the mediating effect of both attitudes toward the behavior and injunctive social norm in the relationship between media encouragement and COVID-19 vaccination intention. This research successfully provided evidence regarding the role of media encouragement in travelers\' willingness to take the COVID-19 vaccination.
Keywords coronavirus vaccination; international traveling; attitude; media encouragement; injunctive social norm; socio-demographic factors
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