| Título | Branding and the happiness formula |
|---|---|
| Autores | GUTIÉRREZ VILLAR, MARÍA BELÉN |
| Publicación externa | No |
| Medio | The routledge handbook of positive communication: Contributions of an emerging community of research on communication for happiness and social change |
| Alcance | Capítulo de un Libro |
| Naturaleza | Científica |
| Web | https://www.scopus.com/inward/record.uri?eid=2-s2.0-85107069812&partnerID=40&md5=7385bc7710002976262380feac8dfb79 |
| Fecha de publicacion | 01/01/2019 |
| Scopus Id | 2-s2.0-85107069812 |
| Abstract | [No abstract available] |
| Miembros de la Universidad Loyola |
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